KMOV CHANNEL 4,
ON BEHALF OF THE ST. LOUIS REGIONAL CLEAN AIR PARTNERSHIP
AWARDS GREEN DAY GIVEAWAY GRAND PRIZE

FOR IMMEDIATE RELEASE
For more information, contact:

Sarah Buechler The Hauser Group, Inc. (314) 436-9090

Debbie Milligan KMOV Channel 4 (314) 444-3338

ST. LOUIS, MO., OCTOBER 15, 2002 . . . Incorporating alternative modes of transportation into the daily work commute will now be much easier for one Belleville-area resident, thanks to KMOV Channel 4, an active member of the St. Louis Regional Clean Air Partnership (The Partnership). KMOV Channel 4, recently awarded Skip Shumway of Belleville, Ill., with the 2nd Annual Green Day Giveaway Grand Prize. This prize package featured a new ultra-low emissions 2002 Chrysler PT Cruiser with a seven year/100,000 mile warranty, a hybrid bike along with a helmet and bike rack courtesy of the Partnership, and a year’s worth of MetroLink and MetroBus passes from Bi-State Development Agency, along with one of the daily prize packages that were given to a lucky resident each forecasted green day throughout the summer.

The Green Day Giveaway promotion ran from July 1 through September 28, 2002. Each time Kent Ehrhardt, Chief Meteorologist of KMOV Channel 4, forecasted a “green” air quality day, area residents had the opportunity to register online at KMOV’s web site, www.KMOV.com, or by mailing a postcard to KMOV to win daily prize giveaways. At the conclusion of the season, KMOV Channel 4 did a random drawing from the more than 25,000 cumulative entries received to determine the lucky Green Day Giveaway Grand Prize winner.

The St. Louis Regional Clean Air Partnership was formed in 1995 to increase the awareness of regional air quality and to reduce air pollution emissions. For more information on air quality forecasting, contact the American Lung Association of Eastern MO at 1-800-LUNG-USA or visit www.cleanair-stlouis.com.

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